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What is a key feature of quantitative research?

  1. Focus on narrative descriptions

  2. Utilizing surveys and statistical analyses

  3. Emphasizing subjective experiences

  4. Relying on the opinions of focus groups

The correct answer is: Utilizing surveys and statistical analyses

Quantitative research is characterized primarily by its use of numerical data and statistical analysis to understand phenomena. One of the fundamental aspects of this research method is its emphasis on objectivity and measurement. By utilizing surveys and statistical analyses, quantitative research can collect data that can be quantified, allowing researchers to make generalizations and derive conclusions based on statistical evidence. Surveys can be structured to gather various types of data, which can then be analyzed using statistical techniques to identify trends, correlations, and patterns. This approach aims for reproducibility and predictive capability, providing a foundation for assessing relationships between variables or the impact of specific factors in a controlled manner. In contrast, the other options represent qualitative aspects of research. Narrative descriptions focus on the experiences and stories of individuals, subjective experiences prioritize personal perspectives, and reliance on focus groups emphasizes collective input and discussion rather than quantifiable measures. Thus, the correct answer highlights a principal method through which quantitative research operates, underscoring its distinct methodological approach.